Editorial Design & In-store Experience

Brewlab

Brewlab menu with botanical illustrations being held
Brewlab menu with botanical illustrations being held
Brewlab menu with botanical illustrations being held
Cocktail served on botanical-themed Brewlab coasters
Cocktail served on botanical-themed Brewlab coasters
Cocktail served on botanical-themed Brewlab coasters
Industry
Specialty Coffee & Hospitality
Year
2025
Client
BREWLAB

Brewlab is a specialty coffee brand that elevates the customer experience through knowledge and storytelling. The Casa Labs developed a print and editorial system that lives both on the table and in the memory: premium menus, collector’s books, illustrated coasters, and in-store signage with botanical and alchemical references. Each piece was crafted to feel timeless and educational, inviting customers to savor not just the drink—but the story behind it.

Framed dessert posters displayed on Brewlab's storefront
Framed dessert posters displayed on Brewlab's storefront
Framed dessert posters displayed on Brewlab's storefront
Another view of Brewlab’s illustrated book cover
Another view of Brewlab’s illustrated book cover
Another view of Brewlab’s illustrated book cover
Brewlab book
Brewlab book
Brewlab book
Minimalist drink menus laid out on a stone table
Minimalist drink menus laid out on a stone table
Minimalist drink menus laid out on a stone table

More Projects